Wasatch Finish Trades
THE BRIEF: Wasatch Paint was beyond painting to also include other home finishing services such as drywall, trim, woodworking. Part of this change was updating their name to Wasatch Finish Trades, and leveling up their brand to further establish themselves as trustworthy craftsmen with their clients.
THE SOLUTION: A block W provides a solid foundation, a mountain peak soars above, and the shape of a house is nestled neatly in the negative space. The brush script of “Wasatch” alludes to their history as Wasatch Paint, and the precision of the strokes indicate their attention to detail.
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Creative Direction
Logo Design
Typography
Color Palette
Graphic Elements
Website Design
Branded Merchandise
CLIENT: Tyler Tyson
"Working with Dave Barton at MacGuffins Goods was a fantastic experience! The entire process was smooth and easy, and Dave’s approach was incredibly helpful. He truly took the time to understand our vision. His style was exactly what we were looking for, and we couldn’t be happier with the final logo!"
–Tyler Tyson, Owner
